Meet the AdHash team
Meet the team
We are a team of passionate ad tech nerds, software engineers, designers, and data scientists. Our diverse backgrounds (science, engineering, media, design) converge at one point - making transparency and accountability the default state of digital advertising.



Dimitar Kalenderov
Developer
BSc, Computer Science
UniBit, Sofia
Responsible for UI design and developing under-the-hood features and functionalities for the AdHash Platforms.
Loves downhill biking, training his Belgian Shepherd Max, and smoking hookah.






Ivan Panchev
Founder and CEO of 360Mag
BA in Graphic Design
New Bulgarian University
Guiding the vision and managing the operations of 360mag, a premium extreme sports media in partnership with AdHash.
A paragliding fanatic, freeride skier, and lover of the great outdoors. Ivan founded 360mag in 2009 merging his passion for sports and expertise in media and design.



Damyan Stanchev
Co-founder and CTO
BSc, Software Engineering
Sofia University
Heading the development team and designing the architecture behind the AdHash ecosystem. Oversees technical operations and brings complex ideas to live.
A car guy that loves to brew his own craft beer. Likes phone and drone photography.




Martin Stoev
Co-founder and CEO
BSc, Physics
University of Cambridge, UK
Guiding the vision and direction of the company. Attracting key talent and building a strong loyal team.
Fancies tackling hard problems with no apparent solutions. Enjoys racing, overlanding, dirtbiking, paragliding, and flying drones. Likes dogs.






Dimitar Botev
Business Development
BSc, Marketing and Finance
University of Münster
Identifies new business opportunities for AdHash, including new markets, growth areas, and partnerships.
Likes playing tennis. An occasional kite surfer. Drinks non-alcoholic beer.




Biliana Kantardzhieva
Head of Growth
Communications and Journalism
University of Vienna
A frontline account executive managing various accounting, financial, and administrative operations.
Also a word inventor, ice breaker, travel craver, zumba-holic, beach bum, food explorer, Harry Potter buff, cat devotee, photography enthusiast.




Svetoslav Trushev
Senior Sysadmin and Developer
Close to 20 years experience in overseeing the security systems for large banks.
In charge of system administration and development. Managing servers and virtual infrastructures.
Frequents the gym and likes cycling. Builds and flies custom FPV racer drones.



Stoycho Stoychev
Analyst, Accounts and Finance
BSc, Accounting and Economics
UNWE, Sofia
Assisting in financial modelling and planning. Oversees client support and onboarding.
Loves practising the Wim Hof Method. When he is not spending time with his family and playing with his two children, he likes to go for a swim, a hike, or to read comic books.





Nikolay Georgiev
Junior Developer
Software Engineering
Sofia University
Responsible for building new features, refactoring code and fighting complex bugs.
Doesn’t really like many things but is fond of producing and listening to music. A somewhat successful procrastinator with considerable experience in the art of “me time”.





Stefan Vasilev
Junior Developer
BSc Psychology
Sofia University
Focused on the front-end, wrestling with the beast that is JavaScript and any other programming tasks that may need tackling.
Likes playing boardgames, Dungeons & Dragons above all else.



Vencislav Saraminev
Junior Developer
Mechanical Engineering
Technical University of Sofia
Focusing on front-end development, UI, UX, usability, and building new features in the AdHash Platforms.
Loves playing football and mountain hiking.





Viktor Todorov
Junior Developer
Technology School Electronic Systems (TUES)
Involved in development, dev-ops, and automation QA projects.
IoT hobbyist, who likes playing around with hardware. Conquers mountain tops in his spare time. An avid fan of Tarantino movies.




Yordan Nenov
Front-end Developer
In charge of front-end development.
Creating functional and aesthetic design across all touch points. Building unique ad formats.
Old-school gamer, music junky, and Cosplay fan. Fond of nature.







Adriana Taseva
Co-founder and COO
BA, Chinese Studies
University of Cambridge, UK
Managing business operations and product design and functionality. Implementing and executing growth strategies.
Once drove from Europe to Mongolia and back, crossing 34 countries and covering 41,208 km in 103 days.
Dabbles in painting.






Alexandra Turica
Junior QA Engineer
Responsible for detecting, troubleshooting bugs and errors, and documenting test cases.
A Romanian girl living in the neighbouring Bulgaria, human to four furbabies, a former Hufflepuff turned Slytherin. Loves consistency, however her hair is always a different colour and length.



Upreet Dhanoa
Business Development, Canada
MBA
Rotman, University of Toronto
In charge of sales and strategy development in Canada. Oversees the entire sales pipeline from lead generation, qualification, initial content to negotiation and closing deals.
Loves to travel and has a secret desire to binge-play video games on the weekends.




Ita Slavcheva
Designer
BDes (Hons) Product Design
Ulster University, Northern Ireland
In charge of graphic design and developing the visual identity of AdHash by executing creative concepts through various mediums.
In love with tropical plants, illustration, the great outdoors, and the colour mint green which she firmly believes is actually blue.






Yggy
Chief Security Officer
Responsible for the security of the office parameter.
A natural sociopath, uniquely qualified to fend off potential office intruders.
Likes sous-vide steak and a good old belly rub.


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